Supreme, the iconic streetwear brand, is expected that it will be releasing a limited edition Tamagotchi toy for the Spring/Summer 2023 season. Tamagotchi, a virtual pet toy that first gained popularity in the 1990s, is making a comeback with this collaboration with Supreme.
For those who may not be familiar, Tamagotchi is a small, handheld digital pet that was first released in 1996 by Bandai, a Japanese toy company. The toy was an instant hit, selling over 82 million units worldwide by 2010. The concept behind Tamagotchi is simple: players are responsible for taking care of a virtual creature by feeding it, playing with it, and cleaning up after it. Tamagotchi quickly became a cultural phenomenon, with the toy being featured in movies and TV shows, and even spawning a video game.
The Supreme x Tamagotchi collaboration is a nod to the nostalgia of the 90s and early 2000s, when the toy was at its peak of popularity. The limited edition Supreme Tamagotchi will feature the brand’s iconic box logo on the front (check out a mockup below), and is sure to be a hit with fans of the streetwear brand and collectors of nostalgic toys.
The release date and details of the collaboration has not been released yet by the brand but it is expected to drop during the Spring/Summer 2023 season. This collaboration is highly anticipated and it’s expected to be a quick sell out. So, mark your calendars and keep an eye out for the release and more infos on the upcoming spring/summer 2023 season.